There are three essential concepts of the Quora Partner Program. And every user aspiring to master the program must have a basic understanding of all these three concepts.

These three concepts are – External Traffic, Internal Traffic and Ad Impressions.

By having an awareness of these three very important concepts, you will be able to monetise your questions faster. So invest some time grasping these concepts.

essential concepts of the quora partner program

3 Essential Concepts of the Quora Partner Program that will Make or Break your Chance to Earn Money

Quora has clearly stated in its guidelines for the Partner Program all the factors that lead to monetisation. Also, the ones that won’t help you at all in making money. The 3 concepts that I am sharing below are central to those factors.

1. External Traffic on Quora Questions

External Traffic on Quora pertains to views that your questions are able to generate from people outside Quora. When I say, “outside Quora” I imply, Google, other search engines and all other social media platforms.

Why is External Traffic Important on Quora Questions ?

The more external traffic your questions will receive for Quora, the more will be the potential of that question getting answered by people. In fact, the 14 type of questions that earn most money on Quora always have external traffic.

More people answering will lead to more views. This in turn will lead to more Ad impressions and finally earnings.

External Traffic on Quora Questions

2. Internal Traffic on Quora Questions

Internal Traffic on Quora pertains to views that your questions are able to generate from people within  Quora. When I say, “within Quora” I imply, active users on Quora seeing your question.

Why is Internal Traffic Bad for Your Earnings on Quora ?

The entire point of the Partner Program is for Quora to expand its reach by means of content. And Internal Traffic doesn’t help Quora achieve it.

Therefore, Quora doesn’t really compensate people for asking questions that are viewed by people only within Quora.

Internal Traffic on Quora Questions

3. Ad Impressions on Quora Questions

Ad Impressions are views that advertisements get on your Questions on Quora.

The more the Ad Impression along with maximum external traffic, the more will be the profitability of your question. Hence, you will be paid more.

Quora Partner Program Works on a Simple Principle 

As an individual who wants to scale earnings by asking questions on Quora, you must understand the nature of the Quora Partner Program. Once you have absolute clarity, you won’t find it hard to earn at all.

The Quora Partner Program works on a simple principle based around traffic that is received per question. Now the more traffic Quora receives from outside the platform, the more money it will earn. The more money it earns, the more compensation a user will get for asking the question in the first place.

Principles behind the QPP

Money is earnt by Quora each time a user asks questions that have views. And then that user gets compensated by earning a good commission off the money that Quora earnt in the first place.

And so, Quora must earn first in order for you to monetise per question.

You will receive views on your question only when people in general will answer your question. The more times your question is answered, automatically your views will keep on increasing.

And so, the secret to earning lots and lots of views on questions on Quora is to get people to answer them.

I hope you have a lot more clarity pertaining to the three essential concepts of the Quora Partner Program and will be able to monetise more questions from now on.

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Akriti Mattu
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